Wealth
Building
Rewards™
Wealth
Building
Rewards™
Turn Renting
Into Wealth
Building
Turn Renting Into Wealth Building
Turn Renting
Into Wealth
Building
We believe everyone deserves the chance to build wealth. That’s why Roots created Wealth Building Rewards™. Earn rewards for everyday actions, grow your credit, learn smart money skills, and start investing in your future—all in one place.
We believe everyone deserves the chance to build wealth. That’s why Roots created Wealth Building Rewards™. Earn rewards for everyday actions, grow your credit, learn smart money skills, and start investing in your future—all in one place.
Your Benefits
Real Benefits, Designed For Renters.
Real Benefits, Designed For Renters.
From credit building to investing, here’s what you unlock with Wealth Building Rewards™.
Your Benefits
Real Benefits, Designed For Renters.
From credit building to investing, here’s what you unlock with Wealth Building Rewards™.
$200+ in Investment Rewards
Earn rewards by completing challenges and staying engaged. Then redeem them to invest directly into the Roots Fund to start building wealth while you rent.
Financial Education
High-impact educational and coaching sessions that deliver expert insights and real-world financial strategies to help you move forward with confidence.
Boost your credit with Rent
On-time rent payment gets reported to all three major credit bureaus, helping you build credit faster and boost your score by up to 100 points in a year.
$200+ in Investment Rewards
Earn rewards by completing challenges and staying engaged. Then redeem them to invest directly into the Roots Fund to start building wealth while you rent.
Financial Education
High-impact educational and coaching sessions that deliver expert insights and real-world financial strategies to help you move forward with confidence.
Boost your credit with Rent
On-time rent payment gets reported to all three major credit bureaus, helping you build credit faster and boost your score by up to 100 points in a year.
Your Full Set of Benefits
Your Full Set of Benefits
Your Full Set of Benefits
$200/year in investment rewards
Credit score boost with on-time rent reporting
Financial Education & Wealth Building Classes
Financial Education & Wealth Building Classes
Preferred Insurance Quote Marketplace
Preferred Insurance Quote Marketplace
Utility Concierge to help with seamless utility setup
Utility Concierge to help with seamless utility setup
How It Works
How The Program Works
How The Program Works
Join, earn, and invest. Building wealth while you rent is simpler than you think.
Join, earn, and invest. Building wealth while you rent is simpler than you think.
Unlock Your First $100 Reward
Unlock Your First $100 Reward
Just by signing up and completing your first challenge, you’ll unlock $100 in investment rewards!
Activate Your Benefits
Activate Your Benefits
Opt in for just $10/month (added to your rent) to access your full resident benefits package and unlock exclusive perks.
Earn While You Engage
Earn While You Engage
Check in, complete challenges, and use your benefits to earn additional rewards. Every completed challenge adds to your rewards!
Check in, complete challenges, and use your benefits to earn additional rewards. Every completed challenge adds to your rewards!
Use Your Rewards
Use Your Rewards
Redeem your rewards to invest directly in the Roots Fund and start building long-term wealth while you rent.
Redeem your rewards to invest directly in the Roots Fund and start building long-term wealth while you rent.
Coming Soon
How Rewards Work For You
How It Works
How The Program Works
Join, earn, and invest. Building wealth while you rent is simpler than you think.
Unlock Your First $100 Reward
Just by signing up and completing your first challenge, you’ll unlock $100 in investment rewards!
Activate Your Benefits
Opt in for just $10/month (added to your rent) to access your full resident benefits package and unlock exclusive perks.
Earn While You Engage
Check in, complete challenges, and use your benefits to earn additional rewards. Every completed challenge adds to your rewards!
Use Your Rewards
Redeem your rewards to invest directly in the Roots Fund and start building long-term wealth while you rent.
Coming Soon
How Rewards Work For You
See how it's already working for renters like you
See how it's already working for renters like you
I never imagined myself being involved in real estate investing, but Roots' made it accessible and exciting with Wealth Building Rewards.
Ann-Marie T.
Renter & Investor
I never imagined myself being involved in real estate investing, but Roots' made it accessible and exciting with Wealth Building Rewards.
Ann-Marie T.
Renter & Investor
I never imagined myself being involved in real estate investing, but Roots' made it accessible and exciting with Wealth Building Rewards.
Ann-Marie T.
Renter & Investor
"Roots is an outstanding company that cares about people. With Wealth Building Rewards, they give you the opportunity to invest in real estate while you rent."
Christine A.
Renter & Investor
"Wealth Building Rewards gave me the opportunity to invest in real estate while renting, which you can’t get anywhere.
Kelly M.
Renter & Investor
Pricing
Your Benefits, Just $10 a Month
Your Benefits, Just $10 a Month
Automatically added to your rent, meaning no payment required at sign up
$40
$10
/ Per Month
Powerful benefits for renters — $560/year in value, just $10/month
Powerful benefits for renters — $560/year in value, just $10/month
What You Get:
What You Get:
Up to $200/year in investable rewards
Up to $200/year in investable rewards
Boost your credit score with on-time rent reporting
Boost your credit score with on-time rent reporting
Wealth building master classes
Wealth building master classes
Preferred renters insurance quotes and bundles
Preferred renters insurance quotes and bundles
Utility concierge for easy setup + savings
Utility concierge for easy setup + savings
Access to rental assistance & wrap-around support if needed
Access to rental assistance & wrap-around support if needed
Benefit Breakdown
Coming Soon
Pricing
Your Benefits, Just $10 a Month
Automatically added to your rent, meaning no payment required at sign up
$40
$10
/ Per Month
Powerful benefits for renters — $560/year in value, just $10/month
What You Get:
Up to $200/year in investable rewards
Boost your credit score with on-time rent reporting
Wealth building master classes
Preferred renters insurance quotes and bundles
Utility concierge for easy setup + savings
Access to rental assistance & wrap-around support if needed
Benefit Breakdown
Coming Soon
About Roots
About The Roots Real Estate Fund
About The Roots Real Estate Fund
Use your rewards to join 16,500+ investors that are investing with Roots, the only real estate fund that builds wealth for both renters and investors. With Roots’ win-win model, your rewards can help you earn passive income, save for the future, and start building real wealth while you rent.
About Roots
About The Roots Real Estate Fund
Use your rewards to join 16,500+ investors that are investing with Roots, the only real estate fund that builds wealth for both renters and investors. With Roots’ win-win model, your rewards can help you earn passive income, save for the future, and start building real wealth while you rent.
FAQs
Frequently Asked Questions
Frequently Asked Questions
Frequently Asked Questions
Got questions? We've got answers
Got questions? We've got answers
Got questions? We've got answers
01
What is Wealth Building Rewards™?
Wealth Building Rewards™ is a renter benefit program that lets you earn real rewards, build credit, and start investing—all through simple actions like check-ins, challenges, and financial education. It’s designed to help you grow wealth while you rent.
02
Who can participate?
Any renter in the U.S. is welcome to join and start earning rewards.
03
What can I do with my rewards?
You can redeem your rewards to invest directly in Roots, the only real estate fund that builds wealth for renters and investors. Instead of just spending your rewards, you’re building something for your future.
04
How do I get started?
You’ll receive an invite or instructions from your property manager. From there, you’ll complete onboarding steps in the app and unlock your first $200 in rewards.
05
Is there any cost to join?
Just $10/month unlocks nearly $200 in rewards right away—plus access to credit-building tools, exclusive investment opportunities, and ongoing ways to earn more.
06
How do I use my rewards?
Complete challenges, explore your benefits, and take steps to improve your financial future to earn real rewards. Everything you earn is stored in your rewards wallet, ready to use whenever you’re ready to invest. At checkout, simply apply your rewards through your promo bank to invest in the Roots Fund—a private real estate investment trust targeting 12–15% annual returns. Join over 14,500+ investors building passive income, saving for the future, and growing long-term wealth together.
01
What is Wealth Building Rewards™?
Wealth Building Rewards™ is a renter benefit program that lets you earn real rewards, build credit, and start investing—all through simple actions like check-ins, challenges, and financial education. It’s designed to help you grow wealth while you rent.
02
Who can participate?
Any renter in the U.S. is welcome to join and start earning rewards.
03
What can I do with my rewards?
You can redeem your rewards to invest directly in Roots, the only real estate fund that builds wealth for renters and investors. Instead of just spending your rewards, you’re building something for your future.
04
How do I get started?
You’ll receive an invite or instructions from your property manager. From there, you’ll complete onboarding steps in the app and unlock your first $200 in rewards.
05
Is there any cost to join?
Just $10/month unlocks nearly $200 in rewards right away—plus access to credit-building tools, exclusive investment opportunities, and ongoing ways to earn more.
06
How do I use my rewards?
Complete challenges, explore your benefits, and take steps to improve your financial future to earn real rewards. Everything you earn is stored in your rewards wallet, ready to use whenever you’re ready to invest. At checkout, simply apply your rewards through your promo bank to invest in the Roots Fund—a private real estate investment trust targeting 12–15% annual returns. Join over 14,500+ investors building passive income, saving for the future, and growing long-term wealth together.
What is Wealth Building Rewards?
Who can participate?
What can I do with my rewards?
How do I get started?
Is there any cost to join?
How do I use my rewards?
What is Wealth Building Rewards?
Who can participate?
What can I do with my rewards?
How do I get started?
Is there any cost to join?
How do I use my rewards?
